When developing concepts, APEX architects always start from images and associations. The new apartment complex "N'ice Loft" located within walking distance from the Volgogradsky Prospekt metro station is no exception. Inspired by ice, pieces of iceberg, it will be a new bright accent in the line of development of Automobile Passage, and a light transparent building of the entrance will be a kind of pearl of the project. All these associations are not accidental, they reflect and sometimes precede the wishes of the client, in this case the main shareholder of the project - the athlete and hockey player, creating an atmosphere that would make the project unique. The architects were inspired by the "icy" motif and began to work through the theme of snow, glass, and a glistening frozen surface. Thus was born the name - "N'ice Loft", from the English "ice", which contained the collective image of the entire concept.
Apartment complex N'ice Loft
129 891 m2
Concept adaptation, PD, WD
The complex is a composition of buildings of different configuration and height. So, the street front from the side of the Automobile Passage is supported by alternating with the towers sectional houses with terraces, planted on the general stylobate. On the other side of the block is framed by a sports and recreation center and the entrance to the underground parking, and inside the resulting courtyard are the separately standing residential towers. Thanks to this solution of the general plan a variety of volumes and complexity of their perception is created.
Facade solutions resonate with the surroundings: clinker brick with charcoal tones, metal panels, and large-format fiber cement panels with a linen canvas texture support its industrial and artisanal context, while creating a contrast with the "icy" body of the entrance.
The functional core of the complex is its two ice arenas. That is why when developing the idea the APEX team was inspired by the image of transparent ice, a shard of iceberg. It can be seen in the concept of both the entrance group and the whole residential complex. Light transparent building of the central lobby is the center of attraction of the project, its bright accent.
In addition to the ice arena, residents have at their disposal a mini-football field and a sports ground, as well as retail areas in the stylobate of the residential complex, which add openness and variety to the social life of the neighborhood.